Question 1 of 7
How many hours per week do you work inside your business?
Be honest. This includes evenings, weekends, and time spent "thinking about work."
Question 2 of 7
What happens if you are unavailable for a week — sick, traveling, or simply offline?
Think about the last time you were truly unavailable. What actually happened?
Question 3 of 7
Do you have a key person whose departure would cause significant disruption?
A "key person" is someone whose exit would leave the business functionally impaired for more than 30 days.
Question 4 of 7
How would you describe your financial reporting and visibility?
Can you tell, at any moment, what your gross margin is, what cash you have, and what the trend looks like?
Question 5 of 7
If you wanted to sell your business today, how ready is it?
A buyer will evaluate your financials, operations, team, systems, and client concentration. How would yours hold up?
Question 6 of 7
Does your team have a clear operating cadence — regular meetings, defined roles, and documented decision rights?
Think about whether your team knows what to do, when to do it, and who decides — without asking you.
Question 7 of 7
What is your primary goal for your business over the next 3 years?
Be honest about what you actually want — not what sounds right.
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